Professional Wordpress - Design and Development

INTRODUCTION

DEAR READER, thank you for picking up this book. WordPress is the most popular self-hosted blogging
software in use today. It is available as an open source project, licensed under the GPL, and is built
largely on top of the MySQL database and PHP programming language. Any server environment that
supports that simple combination can run WordPress, making it remarkably portable as well as simple
to install and operate. You don’t need to be a systems administrator, developer, HTML expert, or
design aesthete to use WordPress. On the other hand, because WordPress has been developed using
a powerful set of Internet standard platforms, it can be extended and tailored for a wide variety of
applications. WordPress is the publishing mechanism underneath thousands of individual blog voices
and the engine that powers high-volume, high-profile sites such as CNN’s blogs. It was designed for
anyone comfortable navigating a browser, but is accessible to web designers as well. Key contributor
Matt Mullenweg described the wide dynamic range of WordPress users and uses in his keynote at
WordCamp NYC 2008 by noting that the WordPress team chose simple but powerful tools — PHP
and MySQL — to build WordPress, making it simple to use but also powerful for developers.





Given that range of applications and capabilities, it can prove hard to know where to start if you want
to make use of the power of WordPress for your specific purposes. Should you first study the database
models and relationships of content and metadata, or the presentation mechanics that generate the
HTML output? This book was designed for readers to develop a knowledge of WordPress from the
inside out, focusing on the internal structure and flow of the core code as well as the data model on
which that code operates. Knowing how something works often makes you more adept at working
with it, extending it, or fixing it when it breaks. Just as a race car driver benefits from a fundamental
knowledge of combustion engines, aerodynamics, and the mechanics of automobile suspension, someone
driving WordPress through its full dynamic range will be significantly more adept once acquainted
with the underlying software physics.

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